Guess SS17 kids line has already arrived at the stores and it is the brand’s first ever line to be launched globally.
Inspired by the seashore, the first part of the collection has a scale in Miami, with t-shirts and dresses in pop colors and graphics inspired by the 90’s fashion.
The beach vibes continues towards the town of Indio, California, where the Coachella Festival takes place. Here the sources of inspiration are the hippie-chic looks, as well as cactus flower prints and sun-drenched colours. For the boys, cool denim and floral prints.
The last stop is Cuba, that brings a fun and playful touch to the pieces. Tropical fruits and flowers bloom in multi-coloured prints, with stripes, chequers and geometric patterns.
Check out the looks!
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